Blogs » Business Notebook » The Black Friday story you never read



"It's amazing that the amount of news that happens in the world every day always just exactly fits the newspaper."

The above quotation, by Jerry Seinfeld, makes me smile. Because when you're employed at a paper you know just how many people work behind the scenes to make those stories fit.

Some articles are shortened, others take big art and it's an intricate song and dance to get everything in there just so.

That said, not everything makes it in.

Such was the case for one piece I wrote on Black Friday (well, late Thursday if you want to get technical) about a Texas family with deep rooted traditions in day-after-Thanksgiving shopping.

These ladies shared their story with me as they wrapped up their escapades inside the Victoria Mall. And I thought I'd share it with you.

Thus, I give you the Black Friday story that never was:

In hot pink shirts and comfortable shoes, they descended upon Victoria.

Some were mothers, some sisters, some cousins and aunts, but each was a well-seasoned shopper.

Post-Thanksgiving shopping is a years-long family tradition, said Christina Grimes, a San Antonio teacher who, along with 11 other girls, struck out to find Black Friday’s best deals.

“For me it's about hanging out with the family,” she said. “It’s a tradition. We’ve been doing Black Friday in Victoria for about eight years.”

The ladies – they’re all ladies, as the men opt out of the ritual – donned matching T-shirts emblazoned with a winged heart and the words “Black Friday 2013, Word women return."

Across the back? “Established 1915,” the year the family’s former matriarch was born.

The shirt is another longtime practice, as the family competes for the best design. While the winner takes home bragging rights - this year's winner was Grimes - there's one more benefit.

The designer gets her shirt free of charge.

While the evening excursion might be mostly about togetherness, coming across a good deal never hurts.

Some members of the tribe hit the shops starting at 4 p.m. Thursday, waiting out Wal-Mart’s big deals. Other stops continued as the night progressed.

Beth Moore, a Victoria stay-at-home mom, said she loves the yearly tradition, but one change didn’t sit well with her.

Many stores began offering Black Friday deals Thursday, and that takes some of the fun out of it.

“It’s too early,” she said. “I guess I like the anticipation.”